The vodka iced tea leader brings four fruit-forward White Tea + Vodka flavors to select markets this April
Sun Cruiser, the fast-growing ready-to-drink spirits brand, announced the launch of its newest innovation: Sun Cruiser White Tea + Vodka. As one of the first brands to bring a non-carbonated, vodka-based white tea to the ready-to-drink space, Sun Cruiser is staking its claim as a category innovator and giving fans the perfect drink to keep letting the good times cruise.
Available now in select markets, including Ohio, Massachusetts, New Hampshire, Delaware, New Jersey, Florida, and Rhode Island, the Sun Cruiser White Tea + Vodka Variety Pack features four fruit-forward, light, and refreshing flavors, all at just 100 calories, 1g of sugar, and made with no bubbles.
The White Tea + Vodka Variety Pack includes:
- Berry Hibiscus White Tea: Bold blueberry meets fruity, floral hibiscus, rounded out by subtle white tea notes.
- Blackberry White Tea: Juicy ripe blackberry layered with hints of mixed berry and a light, floral white tea finish.
- Peach White Tea: Ripe red peach with slightly floral white tea notes – light, golden, and easy to sip.
- Passionfruit White Tea: Bright, fresh tropical passionfruit balanced by a delicate, floral white tea finish.
“Vodka iced teas continue to be a go-to for drinkers, but white tea is still largely unexplored within the RTD space,” said Erica Taylor, senior brand director for Sun Cruiser. “White tea and fruit make for a super crushable flavor combo, and with fans already loving Sun Cruiser’s lineup of vodka iced teas and lemonades, this felt like the perfect time to build on that and offer something new.”
The White Tea + Vodka Variety Pack comes in an easy-to-grab 8-pack, perfect for tossing in a cooler and bringing along for backyard hangs, days on the water, or wherever the sunshine takes you.
For more information, follow along on social @DrinkSunCruiser and visit us at drinksuncruiser.com.
