Viral Ad Confirms Some Things Are Worth the Wait
On the heels of this year’s breakout streaming television series, Samuel Adams partnered with actor Chris Briney for a social ad that has quickly made waves. Briney, who portrays a Samuel Adams-drinking Conrad Fisher in The Summer I Turned Pretty, shares with fans that some things are worth the wait.
"At Samuel Adams, we’ve been following The Summer I Turned Pretty's love triangle just like everyone else — and couldn’t help but smile seeing Conrad reaching for Boston Lagers throughout the season,” said Lauren True, director of marketing for Samuel Adams. “Partnering with Chris Briney was a natural fit, especially as a Boston-based brand with a show set in New England that resonates so strongly with fans. Just like Boston Lager itself — timeless and worth the wait — this was about celebrating a storyline that resonated and sharing a moment with the people who love it."
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Twisted Tea Hard Iced Tea Launches First-Ever Hispanic Advertising Campaign; Collaborates with Award-Winning Hispanic Chefs on Twisted Tea-Infused Grilling Sauces
America’s favorite hard iced tea is launching a new Hispanic advertising campaign featuring chef collaborations, Spanish-language ads and more to celebrate culture, flavor and fun