Cheers to our CMO and best-in-class marketing team for being recognized by Forbes in The 2024 Entrepreneurial CMO 50 list.
Lesya Lysyjs approach to marketing aligns with Boston Beer Company's seventh value, "we collaborate and innovate as coworkers because the status quo sucks." This has enabled her to build an entrepreneurial culture inside the marketing organization and give her team the permission to "continually reach for something new and different."
The Forbes Entrepreneurial CMO 50 list is selected from hundreds of nominees based on qualitative consideration by peers, marketing industry professionals, agency partners, business leaders, executive recruiters, and CMO list alumni.
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Boston Beer's Shelley Smith Earns Top Cicerone® Honors
Boston Beer Company is pleased to celebrate our very own Shelley Smith, Sr. Brewing Manager, as she recently earned the Master Cicerone® title, the highest honor from this prestigious and rigorous certification program. See the official announcement from Cicerone® below: