Privacy Policy

At The Boston Beer Company, Inc., we're committed to protecting your privacy. Federal and various state laws require us to tell you how we collect, use, share, and protect your personal information. These laws also limit how we can use your personal information. Please read this policy carefully to understand what we do with the personal information we collect.

When you contact us to help you with a question or concern, any personal information you provide is voluntary. We collect and use only the minimum information necessary to respond to your questions and concerns or in connection with providing information for your subscription to Email Alerts.

When do we collect personal information?

Examples of when we might collect your personal information include, but are not necessarily limited to:

  • When you subscribe to Email Alerts by providing your email;
  • When you submit a question or comment or request information on our Contact Us page.

Where does your information go?

  • Within Boston Beer, we may use your personal information to process an Email Alert, to help us properly respond to your comment or question, or to provide you with a request for information.
  • We also use a third party service provider to provide webcast services. That provider may collect your first name, last name, and email address if you participate in a webcast, and will only provide that information to Boston Beer upon Boston Beer's request and for purposes related to the webcast.

Cookies and How We Use Them

This website does not collect cookies.

Linking

Keep in mind that this website may contain links to websites operated by other parties. We generally have no connection with or control over the content on those external websites, which may have different privacy policies and practices.

Consent and Changes to This Policy

By using our website, you consent to our collection and use of your personal information as described here. If we change our policy, we will post those changes on this page so that you are always aware of what information we collect and how we use it.

Questions About Other Issues

Visit our Contact Us page to submit an online question, comment, or complaint.

Security

We use commercially suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect on this site. These procedures include, but are not limited to, firewalls, encryption, intrusion detection, and site monitoring. We also limit access to any personally identifiable information we receive to employees who need access to that information in order to do their jobs. However, no data protection procedures are entirely infallible. As a result, while we strive to protect your personally identifiable information, we cannot guarantee that it will be 100% secure.

European Economic Area Visitors and the Privacy Shield

This site is hosted and operated in the United States (“US”) and elsewhere in the world. By using this site, you are consenting to the transfer of your personal information to the US. If you are accessing this site from outside the US, please be advised that US law may not offer the same privacy protections as the law of your jurisdiction.

We participate in the EU-US Privacy Shield. We protect consumer personal information received for processing from clients in the European Economic Area and Switzerland in accordance with the Privacy Shield Principles. We have designated the American Arbitration Association to address complaints and provide appropriate recourse free of charge. Under certain circumstances, you will be able to invoke binding arbitration.

We also protect all data transferred to the third parties by entering into contracts with the third party ensuring that your data is only processed for the limited and specified purposes consistent with your authorization. We will require that the third party recipient provide the same level of protection as reflected in the Privacy Shield principles and will take all reasonable and appropriate steps to ensure that the third-party recipient effectively processes the personal information. Upon request, we will provide a summary or a representative copy of the relevant privacy provisions of our contract with the third-party recipient. To learn more about the Privacy Shield and to view our certification, please visit https://www.privacyshield.gov.

Review and Correction of Your Information

You may review and edit the information we collect about you at any time by contacting us. If your information has been shared with a third party, as described elsewhere in this Privacy Policy, then that third party has received its own copy of your data. If you have been contacted by one of these third parties and wish to correct or delete your information, please contact them directly.

California Privacy Rights

California law allows California residents to ask companies with whom they have an established business relationship to provide certain information about the companies’ sharing of personal information with third parties for direct marketing purposes. We not share any California consumer personal information with third parties for marketing purposes without consent. California customers who wish to request further information about our compliance with this law or have questions or concerns about our privacy practices may contact us using the contact information set forth below.

Privacy Policy Updates

This Privacy Policy was last updated on May 25, 2018. We update the Privacy Policy from time to time, so please review it regularly. Your continued use of the site will be deemed your agreement that your information may be used in accordance with the new policy. If you do not agree with the changes, then you should stop using the site and notify us that you do not want your information used in accordance with the changes.