Mail Stop 0308

							March 22, 2005



William F. Urich
Chief Financial Officer
The Boston Beer Company
75 Arlington Street
Boston, MA  02116


	RE:	The Boston Beer Company
		Item 4.01 Form 8-K filed March 16, 2005
            	File No. 1-14092


Dear Mr. Urich:

	    We have reviewed the above referenced filing and have the
following comments.  We welcome any questions you may have about
our
comments.  Feel free to contact us at the telephone numbers listed
at
the end of this letter.
1. We do not believe the statement that you voted to terminate
Deloitte & Touche satisfies the requirement of Item 304(a)(1)(i)
of
Regulation S-K.  Please revise to state you dismissed Deloitte &
Touche, if true. Also, please revise the first paragraph to state
the
date you notified Deloitte & Touche of their dismissal.

2. The disclosure in the second paragraph should cover Deloitte &
Touche`s reports for either of the past two years.  As worded, it
appears you are only disclosing information about Deloitte &
Touche`s
most recent audit report.  Please revise or advise.

      We urge all persons who are responsible for the accuracy and
adequacy of the disclosure in the filing reviewed by the staff to
be
certain that they have provided all information investors require
for
an informed decision.  Since the company and its management are in
possession of all facts relating to a company`s disclosure, they
are
responsible for the accuracy and adequacy of the disclosures they
have made.






The Boston Beer Company
March 22, 2005
Page 2




	In connection with responding to our comments, please
provide,
in writing, a statement from the company acknowledging that:

* the company is responsible for the adequacy and accuracy of the
disclosures in the filing;

* staff comments or changes to disclosure in response to staff
comments do not foreclose the Commission from taking any action
with
respect to the filing; and

?	the company may not assert this action as a defense in any
proceeding initiated by the Commission or any person under the
federal securities laws of the United States.

	In addition, please be advised that the Division of
Enforcement
has access to all information you provide to the staff of the
Division of Corporation Finance in connection with our review of
your
filing or in response to our comments on your filing.


      Please file your amendment within five business days from
the
date of this letter. The amendment should include an updated
letter
from your former accountants.  The supplemental information we
requested should be filed on EDGAR as correspondence.  Any
questions
regarding the above should be directed to me at (202) 942-1809, or
in
my absence, to Robert Benton at (202) 942-1811.

							Sincerely,



							Robert Burnett
						            Staff Accountant


??

??

??

??